工商管理硕士（市场营销）

课程Curriculum

• Comprises 13 taught modules (140 credits) and a project (40 credits)
• Average teacher-participant ratio is 1:19
• View a list of lecturers' teaching modules
• Exemptions: Nil
• Minimum class size to commence: 25 students
• Classes generally held on SIM campus unless otherwise stated
• Course materials are available online. Participants are expected to bring their laptops for classes
• There will be workshops, consultation sessions and assigned supervisors to guide participants on dissertation
• Attendance requirement – 100%
• Typically, participants will need to complete each module’s assessments before proceeding to the next module
• Assessment schedule is subject to change by the University
• 工商管理硕士公司项目或MBA Company Project; or
• 创业项目或Entrepreneurial Project; or
• 研究项目学位论文Research Project: Dissertation
• The awarded degree and degree certificate is the same as that awarded in the UK
• Purposeful Leader
  20
• Global Perspectives on Responsible Business
  10
• 理解经济Understanding the Economy
  10
• 会计问责与决策制作Accounting, Accountability and Decision-Making
  10
• 管理金融Managerial Finance
  10
• 人文管理与组织People Management and Organisations
  10
• 市场营销Marketing
  10
• Strategy in a Complex and Uncertain World
  10
• 可持续运营Sustainable Operations
  10
• 工商管理硕士公司项目MBA Company Project
  40
• 创业项目Entrepreneurial Project
  40
• Module titles & Descriptions

必修Core Modules (Compulsory)

• Purposeful Leader
  20
• Global Perspectives on Responsible Business
  10
• 理解经济Understanding the Economy
  10
• 会计问责与决策制作Accounting, Accountability and Decision-Making
  10
• 管理金融Managerial Finance
  10
• 人文管理与组织People Management and Organisations
  10
• 市场营销Marketing
  10
• Strategy in a Complex and Uncertain World
  10
• 可持续运营Sustainable Operations
  10