市场营销与数字传播与硕士国际可持续旅游管理硕士

部分C.核心学国际可持续旅游管理Part C. Core studies - International Sustainable Tourism Management

• 旅游产业与市场营销Tourism industry and marketing

  APG5389

  12
• 应用产业研究与数据分析Applied industry research and data analytics

  APG5717

  6
• 文化旅游与事件管理Cultural tourism and events management

  APG5128

  6
• 可持续旅游发展与规划Sustainable tourism development and planning

  APG5609

  12

部分D.应用学国际可持续旅游管理Part D. Applied studies - International Sustainable Tourism Management

• 高级仿真Advanced simulation

  APG5969

  12
• 当代旅游与发展新兴经济Contemporary tourism and development in emerging economies

  APG5390

  12
• 专业实习Professional internship

  APG5044

  12
• 国际旅游市场营销研究项目International tourism marketing research project

  APG5183

  12

部分核心学市场营销与数字传播Part A. Core studies - Marketing and Digital Communications

• 战略传播数字eraStrategic communications in a digital era

  ATI5366

  6
• Crisis communications and issues management

  ATI5381

  6
• 社会媒体市场营销Social media marketing

  MKI5601

  6
• 数字市场营销Digital marketing

  MKI5881

  6
• 数据分析传播Data analytics in communications

  ATI5374

  6
• 综合市场营销传播Integrated marketing communications

  MKI5926

  6

部分B.应用学市场营销与数字传播Part B. Applied studies - Marketing and Digital Communications

• 应用研究项目Applied research project

  ATI5856

  12