市场营销与数字传播与硕士文化与创意产业硕士

部分D.应用学文化与创意产业Part D. Applied studies - Cultural and Creative Industries

• 当代产业挑战Contemporary industry challenges

  APG5157

  12
• Research portfolio

  APG5485

  12
• 专业实习Professional internship

  APG5044

  12
• 高级仿真Advanced simulation

  APG5969

  12
• 上海城市labShanghai city lab

  APG5066

  12

部分核心学市场营销与数字传播Part A. Core studies - Marketing and Digital Communications

• 数字市场营销Digital marketing

  MKI5881

  6
• 数据分析传播Data analytics in communications

  ATI5374

  6
• Crisis communications and issues management

  ATI5381

  6
• 社会媒体市场营销Social media marketing

  MKI5601

  6
• 综合市场营销传播Integrated marketing communications

  MKI5926

  6
• 战略传播数字eraStrategic communications in a digital era

  ATI5366

  6

部分B.应用学市场营销与数字传播Part B. Applied studies - Marketing and Digital Communications

• 应用研究项目Applied research project

  ATI5856

  12

部分C.核心学文化与创意产业Part C. Core studies - Cultural and Creative Industries

• 可持续文化发展Sustainable cultural development

  APG5067

  6
• 文化经济实践Cultural economy in practice

  APG5451

  6
• 文化政策Cultural policy

  APG5450

  6
• Sports events and cities: Discourses, practices and power

  APG5200

  6
• 文化与创意产业Cultural and creative industries

  APG5662

  12
• 创意创业文化产业Creative entrepreneurship in cultural industries

  APG5082

  12
• 创意城市Creative cities

  APG5068

  12
• Cultural events, exhibitions and festivals

  APG5452

  6