授课型硕士 · 2026

研究生证书市场营销与数字传播硕士

Graduate Certificate of Marketing and Digital Communications

研究生证书 · A4014Graduate Certificate

学制

1 年／3 年1 Years; 3 Years

授课

线上Online — Monash Online

学费

—

英语

雅思 6.5 · 托福 79 · Monash Level A, that is: 雅思 (Academic): 6.5 总分 (no band lower than 6.0); or Pearson Test of English (Academic): score of 58 总分 with no band lower than 50; or 托福 Internet-based test: score of 79 总分 with minimum scores: Writing: 21, Listening: 12, Reading: 13 and Speaking: 18; or Equivalent approved English testIELTS 6.5 · TOEFL 79 · Monash Level A, that is: IELTS (Academic): 6.5 overall (no band lower than 6.0); or Pearson Test of English (Academic): score of 58 overall with no band lower than 50; or TOEFL Internet-based test: score of 79 overall with minimum scores: Writing: 21, Listening: 12, Reading: 13 and Speaking: 18; or Equivalent approved English test

入学要求

An Australian bachelor degree with at least pass (50%) average (或同等学历), or a minimum of three years work experience in a relevant field*。An Australian bachelor degree with at least pass (50%) average (or equivalent), or a minimum of three years work experience in a relevant field*. *Applicants are required to provide a Curriculum Vitae and a reference from their employer.

学年课程

官网写明为示例课程，以当年公布为准

部分核心数字传播学Part A. Core digital communications studies

数据分析传播Data analytics in communications
APG5193
6
Effective crisis communications
APG5194
6
原理全球传播Principles of global communications
APG5191
6
战略传播数字eraStrategic communications in a digital era
APG5192
6

部分B.核心市场营销学Part B. Core marketing studies

社会媒体市场营销Social media marketing
MKO5601
6
数字市场营销Digital marketing
MKO5881
6
市场营销原理数字世界Marketing principles in digital world
MKO5916
6
综合市场营销传播Integrated marketing communications
MKO5926
6

申请节点

—

打开学校官方页预约梳理

所载课名、学制、学费与入学要求摘自学校官网当年公布。中文名为惯例译名，英文以官网为准。缺字段写作「—」，不编数字。是否适合申请、如何排冲稳保，预约梳理后另议。

PRIVATE CONSULTATION

下一步：预约一次梳理

这一条只抄官网已经写明的标准。要不要申、怎么排，预约后单独谈。

预约梳理