商业管理与市场营销文学学士

第一学年Year 1

• 学术与专业发展学市场营销Academic and Professional Development for Studies in Marketing
  20
• Accounting for Managers
  10
• 组织行为Organisational Behaviour
  20
• 基础市场营销Fundamentals of Marketing
  20
• 导论企业与创业Introduction to Enterprise and Entrepreneurship
  10
• 原理国际商业Principles of International Business
  20
• 商业与社会组织理论Business and Society: Organisation Theory
  10
• 商业与社会社会理论Business and Society: Social Theory
  10
• 当代商业环境The Contemporary Business Environment
  20
• 理解社会企业Understanding Social Enterprise
  10
• Starting Your Own Business
  10
• 商业分析Business Analytics 1
  10
• Social Media, Content and Influencer Marketing
  10
• 经济学管理Economics for Management
  20

第二学年Year 2

• 消费行为Consumer Behaviour
  20
• How Managers Make Decisions
  10
• 市场营销研究Marketing Research
  20
• Corporate Social Responsibility
  10
• 管理运营供应链s与数字技术Managing Operations, Supply Chains and Digital Technologies
  20
• 技能管理专业人士Skills for Management Professionals
  10
• 组织行为实践Organisational Behaviour in Practice
  10
• 高级管理决策制作Advanced Management Decision Making
  10
• 学习工作From Study to Work
  10
• 商业与法律环境Business and the Legal Environment
  20
• 管理国际商业Managing International Business
  20
• 商业分析全球世界Business Analytics in a Global World
  10
• Experiencing the World of Work
  10
• Building and Managing Brands
  10
• Perspectives on Creativity and Innovation
  10

第三学年Year 3

• 国际市场营销International Marketing
  10
• 学位论文与项目管理Dissertation/Project in Management
  40
• 广告与推广管理Advertising and Promotional Management
  10
• 市场营销战略Marketing Strategy
  20
• 战略管理Strategic Management
  20
• 国际商业管理International Business Management
  20
• 领导力组织Leadership in Organisations
  10
• 当前议题决策制作Current Issues in Decision Making
  20
• Managing Global Value Chains
  10
• Innovation in Practice for Change and Imapct
  20
• Social Impact Start-up Academy
  20
• 行为科学当代职场Behavioural Science in the Contemporary Workplace
  10
• Customer Relationship Analytics and Management
  10
• 战略人力资源管理Strategic Human Resources Management
  20