国际商业硕士

课程结构Programme structure

• Cross-Cultural Management

  MGT5505

• Entrepreneurial Finance for SMEs

  MGT5263

• 环球商业环境Global Business Environment

  MGT5179

• 国际商业战略International Business Strategy

  MGT5506

• 国际创业与创新International Entrepreneurship and Innovation

  MGT5180

• 国际管理解决方案International Management Solutions

  MGT5181

• 市场分析新创新创业Market Analysis for New Venture Creation

  MGT5259

• Multinational Management

  MGT5056

• 研究方法国际商业Research Methods in International Business

  MGT5174

• Emerging Trends and Issues in International Business

  MGT5507

• 国际商业与创业新兴经济International Business and Entrepreneurship in Emerging Economies

  MGT5406

• 管理可持续世界Managing for a Sustainable World

  MGT5444

• 管理创新与技术转学Managing Innovation and Technology Transfer

  MGT5383

• Technology Strategy and Patent Data Analysis

  MGT5445

• Understanding Transnational Corporations

  MGT5352

• 国际文凭学位论文或应用项目或产业项目IB Dissertation or Applied Project or Industry Project

  MGT5178P

• 第一年O.P.金达尔工商管理硕士First year: O.P. Jindal MBA

Accepted modules

• 管理Management
• 广告Advertising
• Audience/Market Analysis
• Brand Management
• Brand Strategy
• 品牌Branding
• 商业传播Business Communication
• Business2Business
• CRM
• 消费行为Consumer Behaviour
• Consumerism
• 市场研究Market Research
• 市场营销Marketing
• 促进Promotion
• 公共关系Public Relations
• Purchasing
• 关系管理Relationship Management
• Sales
• 供应链管理Supply Chain Management
• 旅游Tourism